OnSIte Behaviour Analysis- A Best way to Improve your conversion rate

Any website needs modifications based on user needs and Deeds.The Modification is required as because of Landing Page conversions are not up to mark.Even though Your Landing Page has all necessary information with Excellent Marketing Message even then Conversion rate is not good.When once a visitor lands on the Top(Home) page of your Website.At First Glance the visitor should feel he is in right place and he will get enough information and all the transactions would be secure.In order to keep the user more time on the website your website look & feel along with Content plays an  important role.You may have a little time to convince the user to stay on the website and convert or make a purchase.

Certain Points need to be considered In order to assess the Strengths and Weakness of the website.Make easy changes to website as accordingly which will help to increase the visitor Conversion rate.

Conversion Analysis

1.Importance of Custom Landing Pages:

Landing Page of the Website should comprise of What the visitor is searching for? Landing Page should not include Navigation Bar which is completely unrelated to your sale which reduces the Conversion rate dramatically and also  Multiple Feature Product Lines will also have an impact in lowering the Conversion rate.In order to improve the conversion rate you Need to create specific landing pages for your paid search and ads.Custom Landing pages plays an important role in paid advertising.If Landing Page doesn't meet the customers Requirements and  expectations the goals/targets will not be achieved.Custom Landing pages are very much important.

2. Importance of Image Size

Product image size is the top and most important conversion factor which brings professional and attractive appearance for Landing page.Make sure the Picture is clear with brief description which clearly explains the concept and turns more visitors to customers.

3.Gaining Trust and Confident Messaging

Gaining Trust and confident Messaging is also a key factor in which smart marketers creates the confidence to customers to buy. Positive and Confidence Messages like Safe and Secure,Customer Verified   on their landing pages will counter the Fear Factor and boosts trust and confidence on Visitors.

4.Precise and Relevant Information

Make information Precise and attractive so that Visitor will attract towards it and if information is not cache visitor may leave.Place your conversion and information clear in correct place in your landing page and make your overall design,Font size, Information clear and easy to read.

5. Short Registration Forms

Make your registration forms short and simple. with Limited fields which Includes Privacy policy which tells visitors which information to share and which information not to share.Limit your page to six or seven fields and avoid asking for personal information like phone numbers. 

6. e-mail News letters Sign up

Inorder to get Returning visitors for better conversions keep an easy e-mail newsletter sign-up on your landing page.Newsletter comprises of various offers,discounts,latest news and products information which will direct to their emails.

7.Test your Landing Page

Test your Landing page,Layouts,Images,promotions,Top Headlines carefully with Best Tools like Google Website Optimizer which will help to discover Succesful Conversion Process.