Accenture and Adobe expand their global advanced digital marketing alliance in North America and Europe

Accenture and Adobe Companies have expanded their global alliance in North America and Europe so as to advance digital transformation of Life sciences,Healthcare and Financial Organizations.These companies will develop the market with individual teams with relevant experience in Marketing Cloud solutions for Adobe and Interactive Digital marketing solutions for Accenture.

Accenture and Adobe Digital Marketing Alliance

   

Earlier both of these companies introduced pay per use, cloud managed digital  marketing service and customer engagement .Presently  both companies are focusing  mainly on Technology solutions and services as a part of three year mutual agreement signed by both of them.

Adobes Executive Vice President ,Worldwide field operations Matt Thompson said "It is a great significant step in working with Accenture in providing tailored versions of Adobe Marketing cloud solutions that address the unique and specific needs and requirements of all vertical industries."We are looking ahead of the next important step  in the evolution of Adobe marketing cloud as an enterprise software platform in  helping industries successfully transition to digital.

Accenture will increase in investing the Adobe's practice for Digital marketing solutions and they will mainly focus on large scale content and campaign management, driving business and finding solutions  and providing support compliance as according to industry regulations and offering integration with clients existing solutions.